Collage of iconic travel destinations inspired by popular TV shows and movies, including Dubai's skyline, Montana's mountains, Parisian streets, a Scottish castle, a Thai beach, and New York City streets, representing the set-jetting trend in 2025.

Set-Jetting in 2025: The TV Shows and Movies Inspiring Your Next Vacation

ByMartina Lydia

In recent years, the line between entertainment and travel has blurred, with TV shows and movies playing a pivotal role in shaping travel trends. As we look ahead to 2025, the phenomenon of “set-jetting” — traveling to destinations featured in popular films and TV series — is becoming a dominant force in the tourism industry. From the glitzy streets of Dubai to the rugged landscapes of Montana, the influence of on-screen storytelling is driving travelers to explore new corners of the world. In this blog post, we’ll dive into the TV shows and movies that are inspiring travel destinations in 2025 and why this trend is reshaping how we plan our vacations.

Split-screen image symbolizing the connection between entertainment and travel. On the left, a cozy living room with a TV showing a popular show; on the right, a traveler holding a movie clapperboard in a real-life destination like a Parisian street or mountain landscape. Warm, cinematic tones highlight the 'set-jetting' trend.

The Rise of Set-Jetting: How Entertainment is Shaping Travel

Set-jetting isn’t a new concept, but it has gained unprecedented momentum in recent years. According to a 2023 Expedia report, more than half of travelers have researched or booked trips to destinations after seeing them on TV shows or in movies. Surprisingly, TV shows now influence travel decisions even more than social media platforms like Instagram and TikTok. This shift highlights the power of storytelling in inspiring wanderlust.

The trend has become so significant that specialized apps like SetJetters have emerged, partnering with the film industry to help travelers document and visit filming locations. As we move into 2025, set-jetting is expected to continue shaping travel patterns, with destinations featured in popular productions experiencing significant spikes in tourism.

Top TV Shows and Movies Influencing Travel in 2025

Vibrant collage of iconic travel destinations inspired by TV shows and movies, including Dubai’s glitzy skyline (The Real Housewives of Dubai), Montana’s rugged mountains (Yellowstone), Paris’s romantic streets (Emily in Paris), a dramatic Scottish castle (The Traitors), a tropical beach in Thailand (White Lotus), and New York City’s bustling streets (And Just Like That…). Dreamy, cinematic style with warm tones and subtle film-related elements like a clapperboard or film reel in the background.

Here’s a look at the TV shows and movies that are driving travel trends in 2025, along with the destinations they’re putting on the map:

1. “The Real Housewives of Dubai” – Dubai

Dubai has long been a hub for luxury travel, but the debut of The Real Housewives of Dubai has amplified its appeal. The show showcases the city’s opulent lifestyle, from its towering skyscrapers to its lavish resorts. Travelers are flocking to Dubai to experience the glamour and extravagance depicted on screen, making it one of the most sought-after destinations in 2025.
Learn more about Dubai tourism here.

Glamorous image of Dubai’s skyline at sunset, featuring luxurious cars, palm trees, and the sparkling Burj Khalifa in the background. A subtle film clapperboard in the corner ties the scene to the set-jetting theme, highlighting the connection between entertainment and travel.

2. “Yellowstone” – Montana and Wyoming

The hit series Yellowstone has turned the American West into a must-visit destination. The show’s breathtaking landscapes, featuring Montana’s rugged mountains and Wyoming’s vast plains, have captivated viewers. Fans are eager to explore national parks like Yellowstone and Grand Teton, as well as the charming small towns that dot the region.
Plan your Yellowstone trip here.

Dramatic landscape of Montana’s rugged mountains, with a cowboy on horseback in the foreground and a film crew setting up a shot in the distance. Warm, golden tones highlight the Wild West vibe, emphasizing the connection between entertainment and travel.

3. “And Just Like That…” – New York City

The revival of Sex and the City with And Just Like That… has reignited interest in New York City. From iconic landmarks like the Statue of Liberty to trendy neighborhoods like Brooklyn, the show continues to highlight the city’s vibrant culture and cosmopolitan charm. NYC remains a top destination for travelers seeking a mix of urban excitement and timeless allure.
Explore NYC tourism here.

Vibrant and dynamic image inspired by And Just Like That… and New York City, featuring a bustling street scene in Manhattan with iconic landmarks like the Statue of Liberty in the background. Trendy neighborhoods like Brooklyn are represented through brownstone buildings and hip cafés. A group of stylish friends, symbolizing the show’s characters, walk down the street, with one holding a script or clapperboard to tie it to the set-jetting theme. Bold, energetic colors—bright yellows, blues, and reds—capture the urban excitement and cosmopolitan charm of NYC, with subtle cinematic elements like a film reel or clapperboard adding a set-jetting touch.

4. “One Piece” – Cape Town

The live-action adaptation of the beloved anime One Piece has put Cape Town, South Africa, in the spotlight. Known for its stunning landscapes and diverse culture, Cape Town serves as a filming location for the show’s adventurous storyline. Travelers are drawn to its picturesque beaches, Table Mountain, and vibrant waterfront.
Discover Cape Town here.

5. “The Traitors” – Scotland

The psychological reality show The Traitors, set in a dramatic Scottish castle, has sparked interest in Scotland’s historic and mystical side. Viewers are inspired to explore the country’s ancient castles, misty highlands, and charming villages. Scotland’s rich history and stunning scenery make it a top destination for 2025.
Plan your Scottish adventure here

Moody and atmospheric image of a Scottish castle enveloped by misty highlands, with a film crew setting up lights and cameras in the foreground. Cool, dramatic tones highlight the mystery and allure of Scotland, connecting the scene to the set-jetting theme.

6. “Down To Earth With Zac Efron” – Various Global Destinations

Zac Efron’s travel series Down To Earth takes viewers on a journey to some of the world’s most unique and sustainable destinations. From Iceland’s geothermal wonders to the Amazon rainforest, the show highlights eco-friendly travel options. In 2025, travelers are increasingly seeking out these nature-focused destinations, inspired by Efron’s adventures.
Watch Down To Earth on Netflix.

7. “Our Planet” – Nature-Focused Destinations Worldwide

Netflix’s Our Planet has brought global attention to the beauty and fragility of the natural world. The documentary series has inspired travelers to visit pristine destinations like the Galápagos Islands, Antarctica, and the Serengeti. As eco-tourism grows in popularity, these nature-focused destinations are seeing a surge in interest.
Explore Our Planet destinations here.

8. “Destination X” – Multiple Locations

The new competitive travel show Destination X is set to premiere in 2025, promising to showcase a variety of stunning locations around the world. With its unique format and emphasis on adventure, the show is expected to drive interest in lesser-known destinations, encouraging travelers to explore off-the-beaten-path locations.
Stay updated on Destination X here.

9. “Emily in Paris” – France

The romantic comedy series Emily in Paris has turned the City of Light into a dream destination for many. From the Eiffel Tower to quaint Parisian cafés, the show’s picturesque settings have captured the hearts of viewers. In 2025, France remains a top choice for travelers seeking romance, culture, and culinary delights.
Plan your Parisian getaway here.

Romantic and dreamy image inspired by Emily in Paris, featuring a charming Parisian street with a chic café, flower-filled balconies, and the Eiffel Tower in the background. A young woman, reminiscent of Emily, holds a script or clapperboard, symbolizing the connection between the show and travel. Soft pastel colors—pinks, blues, and creams—evoke the elegance and charm of Paris, with subtle cinematic elements like a film reel or clapperboard adding a set-jetting touch.

10. “Derry Girls” – Ireland

The hilarious and heartwarming series Derry Girls has put Northern Ireland on the map. Fans of the show are visiting Derry to experience its rich history, vibrant culture, and stunning landscapes. Ireland’s charm and hospitality make it a favorite destination for travelers in 2025.
Explore Derry and beyond here.

11. “Bridgerton” – Britain

The Regency-era drama Bridgerton has reignited interest in Britain’s historic estates and picturesque countryside. Travelers are flocking to locations like Bath, where much of the show is filmed, to immerse themselves in the world of high society and romance. Britain’s timeless elegance continues to attract visitors.
Visit Bridgerton filming locations here.

12. “White Lotus” – Hawaii, Italy, and Thailand

The satirical series White Lotus has showcased some of the world’s most luxurious destinations, from Hawaii’s tropical paradise to Italy’s Amalfi Coast and Thailand’s exotic beaches. The show’s stunning visuals and intriguing storylines have inspired travelers to book stays at high-end resorts in these destinations.
Watch White Lotus on HBO.

13. James Bond Films – The Alps

The James Bond franchise has long been associated with glamorous and adventurous locations. The Alps, featured in several films, are a top destination for thrill-seekers in 2025. From skiing in Switzerland to exploring Austria’s scenic landscapes, the region offers endless opportunities for adventure.
Plan your Alpine adventure here.

Image representing the deeper impact of set-jetting, featuring a diverse group of travelers exploring a destination like a historic castle or tropical beach. A film crew is subtly visible in the background, symbolizing the connection between entertainment and travel. Natural, earthy tones emphasize authenticity, sustainability, and the joy of discovery

Why Set-Jetting is More Than Just a Trend

Set-jetting is more than just a passing fad; it’s a reflection of how storytelling influences our desires and aspirations. By immersing viewers in captivating narratives and stunning visuals, TV shows and movies create emotional connections to destinations. This connection drives travelers to seek out the places they’ve seen on screen, whether it’s to relive a favorite scene or experience the magic for themselves.

Moreover, set-jetting encourages travelers to explore beyond traditional tourist hotspots. Many of the destinations featured in popular productions are lesser-known or underrated, offering unique and authentic experiences. This trend is also boosting local economies and promoting sustainable tourism, as travelers seek to support the communities they’ve seen on screen.

Cozy workspace image representing travel planning, featuring a laptop open to a map, a notebook with a list of destinations, and a cup of coffee. In the background, a dreamy montage of iconic set-jetting locations like Paris, Montana, and Thailand. Warm, inviting colors create a sense of organization and inspiration

How to Plan Your Set-Jetting Adventure in 2025

If you’re inspired to embark on a set-jetting adventure in 2025, here are some tips to help you plan your trip:

  1. Research Filming Locations: Use apps like SetJetters or online resources to find the exact locations where your favorite shows and movies were filmed.

  2. Book Early: Popular destinations often experience a surge in bookings after being featured in a hit production. Plan ahead to secure accommodations and activities.

  3. Explore Beyond the Screen: While visiting filming locations is exciting, take the time to explore the surrounding area and discover hidden gems.

  4. Travel Responsibly: Be mindful of the impact your visit may have on local communities and the environment. Support sustainable tourism practices wherever possible.

Uplifting image of a traveler standing at a crossroads, with paths leading to iconic destinations like a Parisian street, a mountain trail, and a tropical beach. Subtle images of film reels and clapperboards overlay the sky, symbolizing the influence of entertainment. Bright, hopeful colors evoke a sense of endless possibility and adventure.

Conclusion: Let Entertainment Guide Your Next Adventure

As we look ahead to 2025, it’s clear that TV shows and movies will continue to play a significant role in shaping travel trends. From the glitz and glamour of Dubai to the rugged beauty of Montana, the destinations featured on screen are inspiring travelers to explore new horizons. Whether you’re a fan of drama, comedy, or adventure, there’s a set-jetting destination waiting for you. So why not let your favorite shows and movies guide your next adventure? The world is waiting to be discovered, one scene at a time.

By incorporating these insights into your travel plans, you can stay ahead of the curve and experience the destinations that are capturing the world’s imagination in 2025. Happy set-jetting!

References:

 

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